We're excited to announce the launch of Practically Clear, our latest product and a passion project that brings together great design with a growing movement towards healthier living.
What is Practically Clear?
Practically Clear is an alcohol-free drinks directory and online magazine. It helps people discover and enjoy the best AF (alcohol-free) alternatives — from craft beers and wines to spirits and ready-to-drink options.
Whether you're sober curious, taking a break from alcohol, or fully committed to the AF lifestyle, Practically Clear makes it easy to find your next favourite drink.
Why We Built It
The alcohol-free market has exploded in recent years, but finding good AF options can still be surprisingly difficult. Supermarket shelves are getting better, but the real gems are often hidden online or in the many specialist shops.
We wanted to create a single place where people could browse, discover, and learn about what's available — with honest editorial content to go alongside the directory. Find your perfect drink now.
Find your perfect drink now.
Features
- Drinks Directory — Browse AF options by category: beers, wines, spirits, cocktails, and more
- Editorial Content — Articles, reviews, and features about the alcohol-free lifestyle
- Discovery — Find drinks by style, brand, occasion, or flavour profile
- Fast & Accessible — Built with the same Next.js technology we use for all our projects, optimised for speed and accessibility
Built by Practical Foundry
Practically Clear is built and maintained by Practical Foundry. It's a real example of what we do — taking a concept from idea through to a polished, live product.
If you're interested in having a directory site, magazine, or content platform built for your business, get in touch. We'd love to hear about your project.
Visit Practically Clear
Head over to practicallyclear.com to explore the directory and read our latest articles.
About the author
Andrew Connor
Andrew Connor has worked in software development since 1995, first as an engineer and technical manager building database systems for manufacturing — including card personalisation to EMV standards for MasterCard and VISA — and later in bespoke web development at Cubiks, which became PSI and then Talogy. Since 2017 his work has centred on data engineering: the systems behind analytics and Power BI reporting. He founded Practical Foundry in November 2025 and writes about the practical side of building and running web applications.
